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Retail Marketing insights to your inbox every month

 

Every month, we'll go in-depth on an in-store marketing topic. It's a great place to start to learn new strategies and see examples of  campaigns in action.
Subscribe to Colateral's Retail Marketing Insights Newsletter

Trusted by retailers across Europe and North America

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  • vision-express
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WHY SUBSCRIBE

Level up your marketing knowledge

Each month, we take a deep dive into key topics within in-store marketing. This comes in various forms:

  • Practical, hands-on advice from fellow marketers to improve your day-to-day operations

  • In-depth state-of-the-industry reports, shopper insights and key news

  • Analysis of the latest trends, including localisation, retail media and AI

  • Thought leadership and opinions on the latest news and trends

  • The latest in technology and innovation available to the market

  • Interviews with leading retail marketers, thought leaders, and practitioners
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Colateral Products

Previous editions of the Colateral Newsletter

CAMPAIGN PLANNING

Unlock localised marketing at scale

Shoppers now expect localised and personalised experiences in stores, not just online. This email shares how Burger King leveraged targeted in-store marketing to drive short and long-term growth. 

LEARN MORE
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COMPLIANCE

Mistakes happen... but they don't have to! How to ensure 100% compliance in every location.

READ MORE
CAMPAIGN STRATEGY

6-Steps to transform your in-store campaigns

READ MORE

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The Colateral newsletter is the place for retail marketers to sharpen their skills, learn from peers, and stay up to date with current events. Join hundreds of marketers who have already levelled up with the newsletter.
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About Colateral

Colateral empowers marketers to drive physical marketing performance in every location. We provide software to leading retailers and brands including Nationwide BS, PaddyPower and Robert Dyas, in over 10,000 locations. 

It's our mission to equip marketers with the knowledge and tools to deliver great marketing in every location. Through this email series, we aim to educate and inspire marketers across the globe.

LEARN FROM GREAT MARKETERS